I know I’m pretty late to get into the podcast fan-pull. But I’ve learned to appreciate the opportunity to listen to valuable information while actually doing something completely different. As a busy entrepreneur, I am becoming more and more of a multitasker. I always had the feeling that I had to make the most of the time that was given to me.
And this is where all of these amazing podcasts come in. They allow me to consume marketing information while doing other work.
I end up listening to podcasts while I’m cooking or while training for a marathon in the long run. Then a long podcast with at least an hour playing time is best.
Or I’ll work on some social media images and listen to a podcast while moving small icons and shapes and playing with fonts and colors. Then I prefer to watch the short and sweet podcasts and listen to a marketing tip each time.
But there are so many podcasts out there that it can sometimes be a bit difficult to find exactly the best podcast for a given situation.
Here are my pick of the best marketing podcasts for every situation. Just choose the ones that give you the best experience and suit your listening habits.
This podcast is produced and published by my brother Jonathan, so I may be a little biased.
Jonathan publishes three episodes a week. The podcast explains one marketing topic per episode in easy-to-understand terms in just a few minutes. The aim is to make each episode less than 10 minutes and answer one marketing question per episode.
Check out the latest episode, “When Marketing Data Isn’t Helpful …”
with Eric Siu and Neil Patel
I’m a huge Neil Patel fan. He’s one of the few marketers who I firmly believe knows exactly what he’s doing – and is generous in sharing his experience with his audience.
This is a short and sweet podcast. Most of the time, they focus on answering a single marketing question in around 10 minutes.
This is a goto podcast if you have a question that needs answering: just check and see if the topic has already been covered. I wasn’t disappointed yet and found some very thorough answers just by listening to an episode on the right topic.
Like anything to do with Copyblogger, this podcast is more on the content marketing side of topics. If you want to learn more about content marketing, content creation, content distribution, and all of the related things that will set you on the path to content marketing success, this is the podcast for you.
Most episodes are 20-25 minutes in length.
Unbounce is a service for creating landing pages quickly. They are very focused on conversion optimization.
Their podcast covers many topics related to marketing, including some tests and experiments that they do for their own marketing.
The length of the episodes is on average 15-30 minutes.
I’m a coffee addict – how could I possibly not try a podcast with that name?
Marketing over coffee tries to focus on marketing issues at the “intersection with technology”. This is a particularly interesting niche for people who aren’t that into tech, but want to get a deeper understanding of the technology behind some of the greater marketing hacks.
The hosts are John Wall and Christopher Penn. Each episode lasts approximately 20 minutes.
And if you have a question that you urgently need an answer to and that would be of interest to others, send them your question, they may only cover it in one of their upcoming shows!
Pat Flynn was a role model for many aspiring bloggers. He’s living the dream of many of these bloggers: making a living with it.
For several years he has been telling his audience how he does it on his blog. He gets even more real in his weekly podcast. Sometimes he has a guest, sometimes he does everything by himself. In his podcast, he covers topics that interest most of us entrepreneurs, topics that we all come across at some point on our journey.
An episode of this podcast typically lasts around 40 minutes.
In reality this is a weekly radio broadcast. Each show lasts about an hour. After each show, the recording is offered as a podcast that you can listen to at any time. (You can even find a video for each show on youtube).
The show is directed by Erin Sparks, Tom Brodbeck and Douglass Karr. And often they have a seasoned guest on the show.
The show’s themes focus on everything marketing related from Google Analytics and branding to copywriting.
This podcast is operated by Douglas Burdett of Artillery Marketing. On his show, Douglas speaks to authors of marketing books about their own history and the books.
The show lasts about 50 minutes and was named one of the 10 podcasts LinkedIn made you a better marketer.
with Amy Porterfield
Amy is a top notch social media marketer and shares loads of tips and tricks on her podcast. She has you covered for content marketing, social media marketing, and building your business.
An episode can easily last longer than 40 minutes. Enjoy!
This is the podcast from Digital Marketer. IT is a weekly show hosted by Keith Krance, Ralph Burns (Dominate Web Media) and Molly Pittman (Digital Marketer). This podcast focuses on strategies for generating leads and converting them into customers. Often they have seasoned guests on the show.
A show can easily last anywhere from 30 minutes to an hour.
A major topic in the past has been Facebook ads. Listen carefully – I am sure you will learn something new.
This Rick Mulready podcast caught my attention because we have never gotten into excessive paid traffic ourselves. I firmly believe that thousands of entrepreneurs are wasting a ton of money on paid traffic – because they never have all of the knowledge they need before stepping straight in.
So if you want to pay for your way to success, this is the podcast for you!
An episode lasts about 20 to 30 minutes.
It’s a weekly podcast that focuses on growth topics. They cover everything from content marketing and SEO to marketing ROI, tools, and growth hacks. You have experts as guests on the show who will give you insight into very specific marketing topics.
By Mark Schaefer and Tom Webster
They claim they have the most entertaining marketing podcast. While the show is entertaining, it’s not for people in a hurry. There are jokes for a while before the show gets to the point.
If you are looking for some entertainment while learning about marketing this show is great.
It’s a weekly show that covers social media topics, interviews with experts, experiments, and stories from the social media world. Like everything from Buffer, it’s worth taking a look – or rather listening a little.
You probably know who Gary Vaynerchuk is? He’s one of the most fun and motivating entrepreneurs and public speakers I know. And that makes his podcast one of my favorites.
This podcast might not get you a straight answer to a marketing question – but you are sure to get a ton of entertainment and business knowledge.
The show takes place several days a week.
Ok, I’ll admit this is not a marketing podcast. However, building a business is always a mixture of many skills and entrepreneurship, and business success will always be closely tied to marketing.
If you need a change of scene (or rather a subject), try John Lee Dumas and his EOFIRE show.
He usually has a guest on the show with whom he talks about the business, his challenges as an entrepreneur, and business questions that need to be answered.
It’s a daily show and each show lasts between 20 and 45 minutes.
I haven’t always been a fan of podcasts. I like to skim through content and choose the parts that I focus on thoroughly. I can’t do that with podcasts. However, I realized that there are a lot of boring tasks that I just have to do – no matter how much I hate them. And those chores get a lot easier to endure when I can listen to a podcast while doing it. Even on a long run on the treadmill, I can keep myself entertained by listening to one of my favorite shows!
An earlier version of this article was posted on Social Ms blog.