FORT COLLINS, Colorado., July 26, 2021 / PRNewswire / – It seems like no time has passed since the days when social media was a way for family and friends to share photos and life updates. Today, social media is a place where people can not only share photos and life updates, but also shop, give reviews, make recommendations and companies can market their products and services to a very targeted audience.
In this case study, Marketing 360 shares how a wholesaler used social media marketing to increase visibility and conversions. With the help of Marketing 360’s marketing team, this company was able to see the value of having the right social media marketing strategy.
they saw 100K Impressions, thousands of clicks, and hundreds of conversions in just three months. Compared to the previous three month period, the efforts of social media marketing resulted in an incredible increase in conversions of almost 153%! They also saw impressions grow by 22% and clicks and interactions increased by 20%.
The strategy? This social media marketing strategy consisted of two parts – a paid approach and an organic approach. During this time, the majority of her paid advertising budget went into Facebook and Instagram advertising. The campaigns were designed to attract new leads, drive more conversions, and retarget users who had previously interacted with their ads or on their website. Organically, they regularly posted on their social channels to increase organic visibility.
This social media marketing strategy has produced great results and the company will continue to conjure up these strategies.
With many tools and built-in apps, as well as the support of a Marketing Success Manager, Marketing 360 makes it easy for small businesses to manage their business and marketing from one place while saving time, money and a lot of manual labor. Learn more about Marketing 360 at https://www.marketing360.com/.
About Marketing 360
Marketing 360 is a technology company that provides business management and marketing software and services to SMBs and franchisees. The Marketing 360 platform gives SMBs everything they need to manage and grow their business from a single platform, including the ability to – create a professional website, accept and manage payments, manage leads and customers, Book appointments, monitor reviews, manage social media, syndicate business listings, manage content marketing, run multi-channel digital advertising campaigns, and much more. Marketing 360 was founded in 2009 with a mission to enrich communities by helping small businesses grow and is headquartered in Fort Collins, Colorado, with offices in Austin, Texas. Learn more about Marketing 360 at https://www.marketing360.com/.
SOURCE Marketing 360