Now you have created your website with the popular website builder WordPress. What is your next step? Make sure it naturally appears at the top of a search result. And this is where Search Engine Optimization (SEO) tools come into play. There are many plugins that you can use to improve your ranking. We have selected five plugins that you should definitely check out.

All in one SEO pack

(Photo credit: All in One SEO)

1. All in one SEO pack

An incredibly popular plugin with great automation to get you working

Reasons to buy

+Just get started+Lots of adjustments

If you are looking for a plugin that does most of the chores for you, All In One SEO Pack might be for you. When activated, your SEO settings are set up with the help of “wizards”. They will also advise you on how to improve your web pages so that they rank higher in search results. You also have a large amount of customization open to you.

WooCommerce SEO is available on all plans, but LocalSEO is excluded from the cheapest. Other functions include social media integration, SEO analysis, image SEO, and news and video sitemaps.

As is often the case, the more you pay, the more features you get and the more websites you can install the plugin. At the moment there is currently a 50% discount promotion. Prices start at $ 49.50 per year for Basic and increase to $ 299.50 per year for Elite. The developers also offer a 14-day money-back guarantee.

Broken Link Checker

(Photo credit: WPMU DEV)

A plugin for a specific purpose that analyzes the hyperlinks on your website

Reasons to buy

+Quick installation+Easy to use

Broken links not only lead to a poor user experience, they also hinder your SEO ranking. If you have a small website, most likely you can manage it yourself. However, as the content of your website increases, so does its complexity. Broken Link Checker is a very useful plugin for making sure nothing goes wrong with your internal and external links.

Once the plugin has analyzed your site, you can view the list of broken URLs which you can edit, delete, close (for example, if the plugin mistakenly marked a live URL as dead), or ignore it.

It’s a very simple, single-purpose tool, but it’s very useful when you want to make sure your website is as up-to-date as possible and provides a great user experience for readers, not a bunch of unavailable URLs.


(Photo credit: SEOPress)

3. SEOPress

A free plugin that is so good that you might consider upgrading to the Pro version

Reasons to buy

+Free version+The Pro version offers an excellent price-performance ratio

SEOPress is an excellent plugin that offers many features to improve your SEO ranking. It’s also built into Google Analytics so you can see how your changes will improve your website’s traffic and optimize your website.

Best of all, it comes with a free version that doesn’t have ads and includes an installation wizard, XML and HTML sitemaps, and content analysis, among other things. The Pro version costs $ 39 per year for an unlimited number of websites and offers a variety of additional features like access control, 404 monitoring, Google News sitemap, and URL rewriting, to name a few.

Squirrel SEO

(Image credit: Squirrly)

4. Squirrly SEO

An excellent plugin with many innovative functions

Reasons to buy

+Real-time SEO advice+Provides great control over your website and performance

Squirrly SEO aims to optimize your pages to improve your ranking as visually interesting as possible. This makes it very attractive to newbies, but there is more than enough here to entice SEO veterans as well.

One feature we really liked was how Squirrly analyzes your writing in real time. This is a great way to tweak your pages as you build them. It also features a range of articles and is incredibly confident that, if you follow their directions, your website will skyrocket – or your money back (terms apply – obviously).

The whole plugin is visually interesting and uses blocks of color (red, yellow or green) to let you know what works and what needs to be changed. Plus, it has a ton of features, including tracking your performance on 170+ search engines, finding the right keywords, and determining how your pages will look when shared on social media – among other things.

Squirrly offers three different plans depending on your budget and needs, from Pro ($ 29.99 per month) to Business ($ 71.99 per month) to Agency ($ 75.99 per month). It’s definitely not the cheapest SEO plugin, but excellence comes at a price.


(Image credit: Yoast)

5. Yoast

A well-known WordPress SEO plugin with many tempting features

Reasons to buy

+Lots of functions+Free version

Yoast is one of the most popular SEO plugins out there – if not the most. There are two flavors, a free and a premium version. The free version is very useful, but it has some annoying limitations such as: For example, offering just a keyword or key phrase, or limiting previews to Google instead of including Twitter and Facebook as in the premium version.

If you are serious about SEO, it is clear that Premium is the way to go. Some of the features we liked include suggesting links to other pages on your site and redirecting old urls to new ones. The premium is $ 89 per year for a single site. You save the more sites you add, from 5% for 2 up to 15% for 10.