The editors at Solutions Review have compiled 4 of the best social media marketing certification programs that social media managers and professionals should consider.

Social media is one of the cornerstones of modern marketing strategies. But since every platform has unique requirements, parameters and trends to adhere to, social media marketing is not always as easy as many imagine. As the industry continues to evolve, aspiring and active social media marketers looking to maintain or develop their expertise must invest in their education to advance their careers in social media marketing.

With that in mind, we’ve rounded up some of the best social media marketing certification programs online. These are comprehensive programs for students looking to expand or improve their subject knowledge with a degree or professional certification. Click the GO TO CERTIFICATION link to learn more about each course and to enroll. The courses are arranged alphabetically by provider name.

The Best Social Media Marketing Certification Programs

Course name: Professional certificate for Facebook social media marketing

OUR OPINION: Facebook is one of the most valuable social media platforms for marketers, so knowing how to use it is important. This course is designed to equip beginners with the Facebook marketing skills they need to be fully up and running.

Providers: Kursra

Description: This online certification is designed for beginners with little to no experience and can be completed in approximately six months. Students learn about marketing content development, ad management, performance advertising, branding, paid ads, Instagram marketing, and more. The course consists of lectures, readings, assignments, and hands-on projects to help each student develop their social media marketing skills.

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Course name: Professional certificate for digital marketing and customer loyalty

OUR OPINION: Social media marketing requires skills that go beyond the social platforms you work on. In this course, participants will understand how customers interact with your brand through social media, email, and other online platforms.

Providers: edX

Description: This course may not focus solely on social media, but it does cover key tools and techniques every marketer must have available in order to develop and maintain meaningful social media strategies. For example, students learn how to build lasting customer relationships, analyze how an audience interacts with different digital channels, and how potential and active customers interact with an online brand.

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Course name: Advanced Mobile Marketing Certification Training

OUR OPINION: This course provides participants with the mobile marketing skills they need to become experts in implementing effective advertising campaigns and integrated social media marketing strategies.

Providers: Just learn

Description: Students taking this course will develop the required mobile marketing skills through self-directed learning, instructor-led options, three different projects, and a final simulation test. The course will train its students to become experts in campaign management, mobile advertising, content marketing, app marketing, location-based marketing, responsive web design, mobile marketing analytics, and other skills that every social media marketer must have available.

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Course name: Advanced Social Media Certification Course

OUR OPINION: With over 60 hours of study material and industry-based projects, this course helps marketers explore the intricacies of social media marketing and build the skills they need to turn it into a career.

Providers: Just learn

Description: This is one of the most thorough certification programs for professionals looking to take root in social media marketing. Students who sign up for the program get an in-depth look at social media features, YouTube and video marketing, Facebook marketing, advertising, and social media tools. The certification also covers advanced research into social media marketing, content marketing, and web analytics. Upon graduation, students will have the skills and insights they need to improve their brand, run effective social campaigns, and develop their careers.

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READ NOW: The Best Social Media Marketing Books To Add To Your Reading List

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William Jepma

William Jepma

William Jepma is Editor, Author, and Analyst at Solutions Review, with the aim of keeping readers across industries up to date with the latest developments in Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), and Marketing Automation. You can connect with him on LinkedIn or email him at wjepma@solutionsreview.com.

William Jepma

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